Analytics
From the first touch to the award: how outreach and the radar turn into pursuits, and how pursuits turn into wins.
- Open pipeline
- $108M+18%
- Weighted forecast
- $28M+12%
- Awarded this year
- $6.5M+2 awards
- Win rate, 5 decided
- 60%+8 pts
Program funnel, since launch
- 5,184People reached
- 386Conversations7.45% step
- 71Briefings held18.4% step
- 18Pursuits opened25.4% step
- 9Submitted50.0% step
- 3Won33.3% step
- People reached5,184
- Conversations3867.45% step
- Briefings held7118.4% step
- Pursuits opened1825.4% step
- Submitted950.0% step
- Won333.3% step
- People reached5,184
- Conversations3867.4% step
- Briefings held7118.4% step
- Pursuits opened1825.4% step
- Submitted950.0% step
- Won333.3% step
Briefings held per week, by channel
LinkedInCold email
11w ago9w ago7w ago5w ago3w ago1w ago
Open pipeline by stage
- Assessing$39M10%
- Pursuing$39M25%
- Preparing$14M40%
- Submitted$9.4M50%
- Decision pending$6.4M60%
Open pipeline by set-aside
$108Mopen
- 8(a)$43M
- Small business$37M
- ISBEE$18M
- Tribal$7.5M
- Total small business$2.1M
First touch to award, by source
All 18 pursuits opened since launch, by where the relationship or the notice first came from.
| Source | Opened | Won | Awarded |
|---|---|---|---|
| 5 | 1 | $3.4M | |
| Cold email | 6 | 1 | $1.9M |
| Radar | 6 | 1 | $1.2M |
| Referral | 1 | 0 | None yet |
3 awards worth $6.5M so far. The radar finds the notice; outreach is what gets Grey Snow briefed before it posts.